New Member: Soraya Darabi
June 2nd, 2010 by Nirav Devnani
Sandbox has just gotten a huge boost to its creative quotient! We are extremely pleased to announce Soraya Darabi as a fellow Sandboxer. Fast Company recently named Soraya in their list of 100 Most Creative People in Business 2010.
Soraya, 26, was formerly the manager of social media marketing at the New York Times and is now working for Drop.io to build new-media products. Drop.io was named one of the 50 best websites of 2009 by Time. Soraya helped launch the company’s first application, Presslift, which is designed to make sharing rich media on the Internet both simple and private. Presslift allows PR people to add video, audio, photos, links, and documents to press releases that can be spread via social media and tracked in real time via Google Analytics. She is now working on a suite of similar applications for fields including education and possibly entertainment. Soraya has earned a reputation amongst the digerati as someone who intuitively understands the direction in which social media is evolving. Having half a million followers on twitter is testament to her growing influence, and at Sandbox we are sure she will have valuable effect on our community as well. It’s great to have you on board Soraya!
